
Finding and staying true to your unique voice makes magical messaging
When your message flows from the inside out…
You connect faster, sell better, and sound how you were meant to.
It’s that thing we call authenticity and it can’t be faked.
Your Channel Rules
Your Channel Rules
A 3-part journey to:
align your voice with your values
amplify your message, so you’re visible
stay true to your tone - even when someone else hits “send.”

I see you…
Clever. Capable. Successful. Goddess creator.
But your words are dragging you down.
Disconnected. No flow. Tools don’t work. Micro-managing... urggh!
It’s not working, because it’s not yours.
This is the deep-dive, hard work we do… and it brings magical results.
Let me show you how to connect meaningfully with your clients. How to find a writing flow that can use AI (or not) and which brings your team with you.

“I’ve just started working with Michelle on a new brand and it already feels great. What a privilege to be able to align values, vision and voice at the beginning of a project.”
Testimonial from Cate, LunaMère

Hi, I’m Michelle
a.k.a.Your Fairy Copymother
I’ve spent 20+ years translating ideas into messaging that lands - from corporate conference stages to one-woman wellness brands.
I don’t just write copy… but I do that too.
I help you find the words to:
express who you are
make those words integral to your brand
give you practical writing tools and techniques
channel your voice with intention and impact.
Together, we tune into your real voice, clearing the channel from your gut to heart to head. Then we use that connectivity and channel it into messaging that is consistent, clear, and oh-so-connected.
This is a true collaboration between you and me, between Woo and practical, between science and magic.
You’ll be more than visible, you’ll be visceral.
Felt. Heard. Resonant.

Your Channel Rules
Your Channel Rules
Because when you own your channel, your voice rules.
A 3-tier experience you can join wherever makes sense for you and your business evolution.
Each layer builds on the last and helps you go from hit-and-miss messaging to unmistakably you.
1
Tune into Your Channel
Connect your heart, throat and head with your gut. Find the fully-formed, authentic voice that aligns you and your brand with your clients.
Before you write, you feel. Before your audience buys, they feel.
We use breathwork, insight, and practical copywriting tools to uncover your unique brand voice.
Includes:
Voice deep-dive session
Breath-led awareness
Emotional resonance with your ideal client
Exploring brand tone, rhythm, and anchor phrases
Output:
- Brand Voice Compass PDF
- 2 follow up consultations to truly embed your learning
£1,250
or £1,100 when part of 3-tier package
2
Channel Your Voice
Now we bring your voice to life. I become your channel, a megaphone for your magic.
I use words that work by writing for you, in your sharpened tone, for real-world platforms.
Choose from:
Website copy, i.e. sales, about, home (3 pages)
Email sequence (6 emails)
Sales pages
Social content banks (choose your poison - 1 platform)
Includes:
Done-for-you copy (you feed back on one draft before going final)
Voice-aligned, high-conversion messaging
Repurposing recommendations
£995
or £895 when part of 3-tier package
3
Own Your Channel
You’ve found your voice. Let’s scale it, with integrity.
From AI to assistants, this is how you make sure your words stay aligned as your business grows.
Includes:
Messaging channel map (2 platforms)
Voice-specific AI prompts
Team/VA meet and exploration
Problem-solving the messaging
Output:
- Full Channel Playbook PDF
- AI prompts
- Loom training for your team and you to refer back to
- 1 follow up consultation so you feel confident once you reclaim your voice
£1,450
or £1,200 when part of 3-tier package

“I didn’t realise how much I needed a copywriter until I was given the opportunity to work with Michelle on my email sequence copy - wow just wow. She transformed my chatter into something beautiful. Thank you Michelle.”
Testimonial from Tamzin, The Neurodiversity Academy

Channel All the Magic
When you commit to the full 3-step journey, everything locks into place.
You discover and live your voice.
You own it across every channel.
You walk away with words, frameworks and a toolkit that keep your brand aligned and magnetic long after our work together.
And there’s a bonus when you buy the whole cake:
A messaging strategy session to refine your messaging map and answer any “what next?” questions.
The Complete Channel Journey saves you £500 includes your bonus strategy session and costs
£3195
Because when Your Channel Rules,
you don’t just have copy that works… you have a voice that reigns

“Michelle took the time to truly understand and own the brand, allowing her to speak from that place with authenticity. Her storytelling perfectly captured the brand's voice and she offered practical, actionable solutions that elevated the website.”
Testimonial from Sam, Magical Medicine

Stop second-guessing every word you write
If you don’t do act against the misalignment in your marketing words, you’ll:
keep hesitating before you post
continue to get AI-churned, beige, boring copy
be out of step with your team
stay safe, instead of singing.